Audrey just emailed me to let me know about the new blog NUWOM that her Northwestern class has started. The class is tasked with building and promoting the blog as part of a class assignment. The class is being taught at Northwestern by Andy Sernovitz. Sernovitz is the author of Word of Mouth Marketing, which I reviewed back in December.
So if you have the time, give the blog a look, or maybe even a link!
Tags:The Viral Garden, Marketing
Great blog, thanks for pointing it out. And I love their HP WOM (see my most recent post) :)
Yes Eric I told them that you are an A-Lister and that they should be nice to you ;)
Thank you for sharing. I visited, commented and added NUWOM to my blogroll for now. They will need to produce good writing and value for me to keep it on my roll.
Thank you for the tip, Mack. Maybe if the schools do it, the companies will do it, too.
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