Marketing bloggers care more than advertising bloggers?

I thought this was interesting: As everyone knows, I've been doing the Top 25 Marketing blogs list here for 3 weeks, but I've also been doing a Top 25 Advertising blogs list for BMA during those same 3 weeks.

Last night TVG had a visitor that found this blog by doing a Google search for 'Top 25 marketing blogs'. Of course that simply blew my mind, so I decided to Google 'Top 25 blogs'. Here's the results, as you can see, the first Top 25 marketing blogs list I did last month is the #4 result.

But the list I did of advertising blogs for BMA was no where to be found. I stopped looking when I reached page 15 of the search results and still hadn't seen it.(Did see several links to the Top 25 Marketing Blogs list from other blogs, thanks guys!).

Again, when I decided to do the lists, they were really just a fun thing for me to do every week. I was hoping a couple of the bloggers that I linked to would check TVG and BMA out from the list, but really they were done for my benefit. Of course I had no idea they would be so popular here. But the fact that they are popular here, but almost go unnoticed at BMA, a blog that currently gets 10X the traffic TVG does, is perplexing. So far the 3 Top 25 lists I have done for BMA have garnered a combined 4 comments (2 from me), while here the 3 Top 25 lists have so far gotten a combined 27 comments.

Very odd. Anyone have a possible explanation?

posted by Mack Collier @ 8:07 AM,


At 10:30 PM, Blogger Jordan said...

I'd wager that the online marketing crowd are more active bloggers than the traditional advertising folks.

BMA gets a whack of traffic though, and VG is quite new, so maybe I'm way off.

Anyone wanna chime in?

At 8:24 AM, Blogger Mack Collier said...

Jordan it's my guess for most marketing people, the blog is a side gig/hobby, while for the advertising folk, it's a commercial venture.

Could also mean that most marketers see their blog as more of a networking tool, and inclusion in a 'Top 25' list is definitely something to crow about.


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