Wednesday, September 19, 2007

The Viral Garden's Top 25 Marketing Blogs - Week 74

Here's the standings for Week 74:

1 - Seth's Blog - 9,676 (No Change)(LW - 1)
2 - Duct Tape Marketing - 2,507 (No Change)(LW - 3)
3 - Logic + Emotion - 1,216 (No Change)(LW - 4)
4 - Search Engine Guide - 1,102 (No Change)(LW - 5)
5 - Diva Marketing - 1,048 (No Change)(LW - 6)
6 - What's Next - 1,046 (+1)(LW - 7)
7 - Daily Fix - 1,031 (+8)(LW - 8)
8 - Brand Autopsy - 793 (+254)(LW - 17)
9 - Influential Marketing - 775 (+18)(LW - 10)
10 - Drew's Marketing Minute - 768 (No Change)(LW - 9)
11 - Converstations - 754(+16)(LW - 11)
12 - Church of the Customer - 725 (No Change)(LW - 12)
13 - Jaffe Juice - 651 (-14)(LW - 13)
14 - The Viral Garden - 625 (-17)(LW - 14)
15 - Marketing Roadmaps - 564 (No Change)(LW - 15)
16 - Branding and Marketing - 562 (+3)(LW - 16)
17 - Conversation Agent - 532 (+4)(LW - 18)
18 - Servant of Chaos - 508 (-19)(LW - 19)
19 - Customers Rock! - 493 (-29)(LW - 20)
20 - Marketing Headhunter - 521 (No Change)(LW - 21)
21 - Coolzor - 495 (No Change)(LW - 22)
22 - CK's Blog - 452 (No Change)(LW - 23)
23 - Experience Curve - 425 (+3)(LW - 24)
24 - Hee-Haw Marketing - 420 (No Change)(LW - 25)
25 - Greg Verdino's Marketing Blog - 399 (LW - UR)

A reminder that the Top 25 Marketing Blogs are ranked according to the number of sites/blogs linking to each, according to Technorati. The number you see after the blog name is how many sites/blogs Technorati claims have linked to the blog in the last 6 months. After that number is a positive or negative number, and this represents how many links the blog gained or lost from last week's Top 25. The final stat tells you what position the blog held in the Top 25 Last Week (LW). If you see this; (LW - UR), it means the blog wasn't ranked last week.

A couple of major changes this week. First, I've decided to drop Gaping Void from the rankings. I am a big fan of Hugh's marketing-related posts, especially those concerning how Stormhoek is using social media to reach its customers. But there's just not enough of these type of marketing-related posts to justify keeping it in the countdown any longer.

The second change involves Brand Autopsy. As with the other Typepad blogs, Technorati has had difficulty accurately counting BA's links, somehow assigning two different URLs to the blog. John alerted me last week that Technorati had apparently fixed this issue with his blog, and that's why BR gained over 250 links this week, and vaults into the Top 10.

And speaking of Technorati, you'll notice that again this week, several blogs have (No Change) next to them. This is, I'm assuming, because Technorati hasn't updated the blog's link count in the last week. I think Marketing Headhunter has had the same link count for about a month, according to Technorati. Karl at Experience Curve was recently asking what Technorati could do to regain its foothold with bloggers. Fixing the glitches and actually doing what they claim to do (track the number of incoming blog links), would be a good start.

Thus its hard to get a feel for how the Top 25 is moving, since half the blogs have been in a Technorati-induced standstill since last week. Greg Verdino's Marketing Blog re-enters the Top 25 at #25.

Next update is next Wednesday.

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Anonymous said...

Sorry to see Hugh go but honored to have eeked my way back onto the list. As far as Technorati goes, my authority number has been changing but not in synch with my actual link count. Curious indeed.

Harry Joiner said...

Honestly, maybe I'm just a Luddite, but I don't get Technorati. I have pinged and pinged and pinged, but for some reason my site won't update.

Anybody here know what the problem could be?

AKA "The Marketing Headhunter"

Anonymous said...

Weird that your top blogs aren't changing at all. Mine changes every time I look it up.

On a different note, how many hours would you say you spend compiling and tabulating the list each week? How do you find out about newmarketing blogs? Or is nothing below your radar?

As always, good luck!

Harry Joiner said...

PS -- I have the same issue as BA. People can link to me as and as


Mack Collier said...

When I was using Alexa, sometimes it would go weeks without updating ANY of the sites. At least Technorati is changing the link counts for some of the blogs.

Harry I have no idea. In the past if I ping Technorati they usually update pretty quickly.

Roger if Technorati is co-operating, I can do the list in an hour. If not, it can take up to two. As for picking the blogs, I get emails from readers, as well as ones I come across on my own.