Tuesday, July 14, 2009

The Viral Garden's Top 25 Marketing & Social Media Blogs - Week 142

Here's the standings for Week 142:

1 - Duct Tape Marketing - 132,000 (No Change)(LW - 1)
2 - Church of the Customer - 121,000 (No Change)(LW - 2)
3 - CopyBlogger - 67,265 (+8,526)(LW - 3)
4 - Web Strategy by Jeremiah - 37,257 (+13,817)(LW - 4)
5 - Chris Brogan - 26,427 (+3,306)(LW - 5)
6 - Logic + Emotion - 18,335 (+4,439)(LW - 6)
7 - Search Engine Guide - 14,160 (+568)(LW - 7)
8 - Daily Fix - 11,499(+1,617)(LW - 8)
9 - Influential Marketing - 10,323 (+853)(LW - 9)
10 - Social Media Explorer - 7,833 (+3,187)(LW - 13)
11 - Conversation Agent - 7,589 (+2,491)(LW - 11)
12 - Drew's Marketing Minute - 7,312 (+317)(LW - 10)
13 - Techipedia - 6,125 (+3,013)(LW - 19)
14 - Being Peter Kim - 5,979 (+1,882)(LW - 15)
15 - The Viral Garden - 5,567 (+1,310)(LW - 14)
16 - Debbie Weil's Blog - 4,756 (+912)(LW - 17)
17 - Jaffe Juice - 4,662 (-54)(LW - 12)
18 - Converstations - 4,565 (+892)(LW - 18)
19 - What's Next - 4,387 (+291)(LW - 16)
20 - Greg Verdino's Marketing Blog - 3,791 (+1,524)(LW - 23)
21 - Brand and Market - 3,429 (+500)(LW - 20)
22 - Techno Marketer - 3,415 (+1,083)(LW - 22)
23 - Emergence Marketing - 3,135 (+928)(LW - 24)
24 - The Social Media Marketing Blog - 3,115 (+338)(LW - 21)
25 - The Social Customer Manifesto - 2,083 (+160)(LW - 25)


The Top 25 Marketing & Social Media Blogs are ranked by the number of subscribers, according to FeedBurner. The number you see after the blog name is how many subscribers accessed the blog's feed, according to FeedBurner. FeedBurner (and I had to look it up to make sure) tracks the number of times your blog's feed is accessed, and matches it against the IP address of the computer making the request, to approximate the number of subscribers that access your feed, and report this as the number used in the Top 25. After that number is a positive or negative number, and this represents how many readers the blog gained or lost from last week's Top 25. The final stat tells you what position the blog held in the Top 25 Last Week (LW). If you see this; (LW - UR), it means the blog wasn't ranked last week.

Welcome to this month's edition of the Top 25 Marketing and Social Media blogs. This is the first Top 25 since Feedburner started incorporating FriendFeed subscribers into their sub #s. So if you saw a sudden spike in your numbers a few weeks ago, this might be why. Personally I think it makes FB's #s more inaccurate since it replicates some subscribers (and some FF members arent subscribing to you for your blog posts), but anyway. Many blogs saw big moves, with the flashiest being a huge jump by Jeremiah to distance himself from Chris Brogan's blog. Conversation Agent, Social Media Explorer, Techipedia and several others saw big gains as well.

Remember if you want to have your blog be considered for inclusion in the Top 25, make sure you add the Feedburner feed count chicklet to your blog. And if you redesign your blog, make sure to keep the FB chicklet on there, or I can't track you for the Top 25.




Next update is next month.

1 comment:

Scott Hepburn said...

I'm glad to see you noted Feedburner's inclusion of Friendfeed subscriptions in their new subscriber calculations. I suspect there are still A LOT of people who don't realize that change happened and don't understand the implications.

I'm with you: I think it distorts the subscriber numbers. From a statistical perspective, each bucket should be counted separately.