Wednesday, February 14, 2007

The Viral Garden's Top 25 Marketing Blogs - Week 43

Here's the standings for Week 43:

1 - Seth's Blog - 5,085 (+63)(LW - 1)
2 - Creating Passionate Users - 15,439 (+338)(LW - 2)
3 - Gaping Void - 17,540 (-234)(LW - 3)
4 - Duct Tape Marketing - 18,258 (-204)(LW - 4)
5 - Marketing Shift - 32,583 (-1,249)(LW - 5)
6 - Daily Fix - 47,259 (-687)(LW - 6)
7 - Converstations - 53,028 (-89)(LW - 7)
8 - New School of Network Marketing - 65,890 (+848)(LW - 8)
9 - The Viral Garden - 72,907 (+781)(LW - 9)
10 - Influential Interactive Marketing - 74,643 (+1,871) (LW - 10)
11 - Drew's Marketing Minute - 76,204 (+4,957)(LW - 12)
12 - Coolzor - 85,615 (-6,429)(LW - 11)
13 - Logic + Emotion - 102,517 (+3,613)(LW - 13)
14 - Church of the Customer - 116,971 (+2,898)(LW - 14)
15 - What's Next - 126,138 (-3,495)(LW - 15)
16 - Jaffe Juice - 138,827 (-2,701)(LW - 16)
17 - Marketing Headhunter - 139,824 (+1,893)(LW - 18)
18 - Brand Autopsy - 140,173 (+2,981)(LW - 19)
19 - Diva Marketing - 141,938 (-4,724)(LW - 17)
20 - Marketing Nirvana - 145,256 (+205)(LW - 20)
21 - Spare Change - 180,616 (+14,110)(LW - 21)
22 - Pro Hip-Hip - Hip-Hop Marketing - 196,408 (-1,030)(LW- 22)
23 - Hee-Haw Marketing - 200,036 (+8,560)(LW - 23)
24 - Experience Curve - 212,825 (-517)(LW - 24)
25 - CK's Blog - 213,181 (LW - UR)


Mixed week for the Top 25 as most blogs were either up or down slightly, not many big moves either way. Still, a few blogs made strong moves, such as Drew's Marketing Minute, which is close enough to the Top 10 to sniff it. L+E had a decent week and Marketing Headhunter has quietly gone on a nice winning streak. Notice the 3K logjam at #16-19.

I ragged on the bottom 5 a couple of weeks ago, but this week they were a strong group, led by Spare Change having a huge week, with Hee-Haw bullshitting up right behind.

And the lone new entry this week, none other than CK. CK becomes the 12th writer for DF to crack the Top 25.

Next update is next Wednesday.



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9 comments:

Anonymous said...

Way to go CK!

Anonymous said...

Woo Hoo to CK! A great addition to the list!

And as a side note -- boy, can Ann Handley pick 'em or what? 12 out of 25?

Drew

Anonymous said...

Woot, woot! Big day for CK!

Get 'em!

john dodds said...

Aggregation in action.

Anonymous said...

Thanks Mack and thanks guys -- it's so nice to make this list on V-Day. Just glad to have made it on a special day :-).

Anonymous said...

Mack,

This may seem crazy but I seldom follow (or care much about) rankings. However, I am a regular reader of your blog, love your posts and am curious. What do the numbers after the blog name represent and where do they come from?

Mack Collier said...

Great to see CK and Paul make it, well overdue acclaim for both of you ;)

Lewis the big number, say 67,543, is the blog's Alexa ranking. That ranking is based on a hybrid formula combining what Alexa measures as the site's traffic, and page views. That ranking is among all sites and blogs on the internet.

The second number is how the blog has moved in the last week. This is where it can get a bit confusing, because a positive number is GOOD, but that number actually means that it was SUBTRACTED from the previous week's ranking. For example, if a blog's ranking is 100 one week, then is 90 the next, I would say that it moved (+10). So for rankings, the lower number is better, and you want the movement to always be a positive number. And really the movement on a weekly basis isn't as important as looking at a trend over several weeks.

Finally the (LW - 23) number represents where the blog was Last Week. For example, the above would mean that the blog was #23 last week.

Anonymous said...

Thanks Mack. I had no clue.

Anonymous said...

So how does one get on your radar as a marketing blog? Or is it purely by personal discretion?