I'll continue to measure the health of this blog by your comments, visits and the general trending I see in Google Analytics and Feedburner. I applaud the folks who are trying to come up with systems to measure the influence of a blog or a blogger, but am not sure it is possible given the highly suspect data sources available to us.
But like it or not, and I'll be the first to admit that EVERY ranking system has its issues, but such rankings do serve a purpose, especially for people that are just discovering the blogosphere.
But Skellie has another view. She asks us to put ourselves in the position of the visitor that has found our blog for the first time.
One question I’ve been thinking about a lot lately is: what sets the top blogs and websites apart, from a visitor’s perspective?When you arrive at a blog for the first time, what do you look for first to try to determine for yourself if the blog has 'authority'? Do you look for number of comments, or do you do as Skellie suggests many do, and look for subscriber numbers or the design of the blog?
The question has an astonishing answer. It’s not traffic, it’s often not subscriber numbers and it’s not advertising revenue. These are the things visitors don’t see, or don’t have to see.
If what visitors do see makes your blog or website look popular and successful, to visitors, it becomes popular and successful. Once that happens, it’s only a matter of time before the numbers begin to fall into line with the way people see you.
Pic via Flickr user My Hobo Soul
Tags:The Viral Garden, Marketing