Plenty o stuff I want to cover, so a down the rabbit-hole we go...
1. - First, I have a new premium article up at Marketing Profs, '10 Steps to Creating a Podcast'. Also, my latest post at DF is up 'Does Blog Traffic Even Matter?'. Similar to the one I left here a few days ago, but there's an interesting discussion in the comments section about tracking traffic and feed readers.
And some of you may have noticed, but I've added one of those MyBlogLog widget-thingies to the sidebar. I've been seeing this on more and more blogs lately, but I think I first spotted it on Mike Sansone's Converstations. I've just started playing with it, but I love anything that lets me know about the 'Recent Gardeners' here. Bob has a great post on how this lil widget is already creating communities.
2. - Jaynie is exactly right on why the newest Pedigree 'shelter dogs' commercial works so well. It puts the customers' wants and needs on an even or higher level than the company. It's not about Pedigree, it's about helping dogs. And I defy you to watch it and not at least sniffle the first time you hear 'But I know I'm a good dog, and I just want to go home.'
3. - As many of you have no doubt noticed, the Z-List has come back to life. Apparently, one of the 'how to make money from your blog' bloggers picked up on it, and it's going through that group. Amy Gahran says that 'link-farms' such as the Z-List and 2000 Bloggers are wrong, because they game the system, and skew Technorati's 'Authority-Ranking' results. Yeah they do, but that was kinda the whole point, the system was wrong to begin with and needed to be skewed. Some A-Listers might not agree with me, but any site/blog etc that applies 'authority-ranking' to determine that the content I produce here is better than your content, simply because I have more links than you do, is not only wrong, but evil, and goes against everything that's right with blogging.(UPDATE: In the comments, Amy says she was referring to search engine results when she mentioned 'rankings', and not Technorati's authority rankings.)
4. - Ann has a hilarious dissection of the Wall-Street Journal's attempt to assign a 'pay-grade' to bloggers. I'm with Ann, where are these $2-10,000 a month blogging jobs at?!?
5. - Chris explains exactly why every year at the Oscars, a buncha films that no one has ever seen or heard of win, and how no one watches anymore. I have no idea why a studio hasn't snapped Chris up by now. Seriously.
6. - Jordan has a great case-study of how he built web-exposure for one of his clients.
7. - Troy tagged me as part of a new meme where you list the Top 10 songs on your iPod/Zune/other. Here's my Top 10 right now:
1 - DOA - Foo Fighters
2 - Race Car Driver - Jewel
3 - Black and White - Sarah McLachlan
4 - Who Invited You? - The Donnas
5 - Crazy - Gnarls Barkley
6 - Fall to Pieces - Velvet Revolver
7 - Easy - Barenaked Ladies
8 - Serve the Ego - Jewel
9 - Blurry - Puddle of Mudd
10 - Wait - Sarah McLachlan
And I know how many bloggers hate memes, so I won't tag anyone with this one. But I do think it's cool, so if anyone wants to leave a comment giving their top few songs on their iPods, I'd love to hear it!
UPDATE: JD has a bit of an announcement to make.