Tuesday, December 02, 2008
When and how often should a blogger comment?
One of the things I love about Beth Harte is her inquisitive nature when it comes to social media. Recently, she got an interesting discussion started on her blog around how often bloggers (be it individual or company) should respond to comments left by their readers. Beth believes that every comment from a reader deserves its own response in the form of a comment.
Here are my thoughts: I have always considered this blog to be 'co-created content' between you and I. As a result, I look for ways that I can give you, my readers, more ownership over the content here. This is a big reason why I have the MyBlogLog widget on the side, have a huge blogroll, and add poll questions. All of these are about my readers, either putting the spotlight on you, or giving you more control over the content created here.
And when it comes to comments, my view is that the comments belong to the readers. That's your chance to have your say. As such, my view is that the fewer comments from me, the better. Now I do try to comment on every post that gets comments, but I am very mindful of how many comments I leave. If a post has 10 comments, you might see that 3 of them are from me, possibly 4, but that's pushing it. My feeling is that if there are 20 comments and 10 of them are from me, then I am talking WAY too much. I don't want the conversation to revolve around my opinions, but yours. I stated my opinions/thoughts in the post, the comments are where you have your say.
So it's a bit of a tightrope to walk. Now one area where Beth and I are in complete agreement is when bloggers, especially popular bloggers that are considered 'thought leaders' NEVER respond to comments on their blog. I hate this because these bloggers are viewed as being 'thought leaders' by people that are new to this space, and by companies that are wanting to get involved in social media. They could see how these bloggers never respond, and think that's the best way. But I'll go ahead and put my soapbox back under the bed, as that's a post for another day.
What do you think? Do you prefer Beth's method of responding to every comment, or do you think that less is more when it comes to bloggers responding to readers. Do you think I need to be leaving more comments here, fewer, or is it about right? How do you handle leaving comments on YOUR blog?
Pic via Flickr user crazytales562