Wednesday, November 12, 2008

The Viral Garden's Top 25 Marketing & Social Media Blogs - Week 128

Here's the standings for Week 128:

1 - Duct Tape Marketing - 249,000 (+2,000)(LW - 1)
2 - Church of the Customer - 238,000 (+3,000)(LW - 2)
3 - CopyBlogger - 44,982 (-117)(LW - 3)
4 - Web Strategy by Jeremiah - 16,782 (+214)(LW - 4)
5 - Search Engine Guide - 12,985 (+27)LW - 5)
6 - Chris Brogan - 12,495 (+608)(LW - 6)
7 - Logic + Emotion - 10,808 (-125)(LW - 7)
8 - Influential Marketing - 7,117 (-289)(LW - 8)
9 - Daily Fix - 6,452 (+145)(LW - 9)
10 - Jaffe Juice - 5,003 (+75)(LW - 10)
11 - Drew's Marketing Minute - 3,484 (+47)(LW - 11)
12 - What's Next - 3,350 (+47)(LW - 12)
13 - Converstations - 3,309 (+172)(LW - 14)
14 - The Viral Garden - 3,290 (+82)(LW - 13)
15 - Conversation Agent - 3,132 (+88)(LW - 15)
16 - Techipedia - 2,483 (+76)(LW - 16)
17 - The Social Media Marketing Blog - 2,417 (+119)(LW - 17)
18 - Being Peter Kim - 2,261 (+137)(LW - 18)
19 - Social Media Explorer - 1,900 (+146)(LW - 20)
20 - Emergence Marketing - 1,893 (+35)(LW - 19)
21 - Greg Verdino's Marketing Blog - 1,756 (+35)(LW - 22)
22 - The Social Customer Manifesto - 1,742 (-9)(LW - 21)
23 - Techno Marketer - 1,600 (+64)(LW - 23)
24 - Spare Change - 1,365 (+23)(LW - 25)
25 - Movie Marketing Madness - 1,329 (-24)(LW - 24)


The Top 25 Marketing & Social Media Blogs are ranked according to the number of subscribers, according to FeedBurner. The number you see after the blog name is how many subscribers accessed the blog's feed, according to FeedBurner. FeedBurner (and I had to look it up to make sure) tracks the number of times your blog's feed is accessed, and matches it against the IP address of the computer making the request, to approximate the number of subscribers that access your feed, and report this as the number used in the Top 25. After that number is a positive or negative number, and this represents how many readers the blog gained or lost from last week's Top 25. The final stat tells you what position the blog held in the Top 25 Last Week (LW). If you see this; (LW - UR), it means the blog wasn't ranked last week.

Another solid week for the Top 25, with 20 of the 25 blogs gaining subscribers last week. Not as many blogs were up as last week, but 9 of the 20 up blogs gained over 100 subscribers, with Chris Brogan's 608-subscriber gain being the biggest. Social Media Explorer had another big week and moved up another notch this week.

Servant of Chaos and Customers Rock! just missed the cut this week. Remember if you want to have your blog be considered for inclusion in the Top 25, make sure you add the Feedburner feed count chicklet to your blog.




Next update is next Wednesday.

2 comments:

Justin Kownacki said...

Here's the weird thing: who are the 200,000 people who read the top 2 blogs but DON'T read the rest?

Shouldn't these numbers all be within a few thousand of one another? Very odd subscription pattern...

Mack Collier said...

Justin I think in the case of CotC and DTM, that longevity plays a big part in it. I believe they are two of the 'oldest' blogs in the Top 25, if not the two oldest. Consistently putting out solid content for years pays off, it seems!