I'm heading to Dallas, want to come?

Lately I've been so busy that I've had to become a lot pickier about the events I speak at. But there's one coming up in Dallas later this month that was too good for me to pass up. On March the 23rd and 24th I'll be in Dallas at the Social Media Optimization Summit.

I'll be speaking on Wednesday the 24th, and my 2-hour workshop will be entitled "Think Like a Rockstar; How to Build Fans and Community Around Your Social Media Efforts". Here's the official workshop description:

"It wasn’t supposed to be like this. You launched a new blog or maybe you created a Facebook Fan Page, thinking that you’d tap into these amazing social media tools as a way to connect with your customers and create raving fans and passionate evangelists for your business. Now it’s 4 months later and you have 12 fans on your Facebook page, and virtual tumbleweeds taunt you as your blog struggles to reach 10 visitors a day.

What happened?

Many companies find themselves in this exact situation, and this workshop will show you how to think like a rockstar. Rockstars don’t have customers, they have fans. And this doesn’t happen by accident, rockstars have a very special connection with their customers that makes them become raving fans for them and their products. Some companies are finding that they can use social media in many of these same ways to build vibrant online communities that are passionate about them.

In the “Think Like a Rockstar; How to Build Fans and Community Around Your Social Media Efforts” workshop, you will learn:

· The four key things that Rockstars do to create fans for their work and how you can do the same with your social media efforts
· The keys to building a vibrant community around your social media efforts
· The importance of ‘fishing where the fish are’ when you’re trying to build awareness
· How to create content that taps into the ‘Bigger Idea’ that’s more relevant and exciting to your customers

Pretty cool, eh? And the event itself has some of the biggest names in social media and online marketing, guys like John Jantsch, Jason Falls, Geno Church, Eric Brown, Erica Campbell, Jay Ehret, and many more!

As for the price, it's currently $429, BUT if you use code MC when you register, you can save $125 off that price! Not bad, huh? If you'll be attending, please let me know so we can meet up!