tag:blogger.com,1999:blog-24784219.post116846386703770961..comments2024-03-06T03:58:39.540-06:00Comments on The Viral Garden: Thin-Slicing the spreading of ideas, and the creation of memesMack Collierhttp://www.blogger.com/profile/02723628321171539590noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-24784219.post-1168732766786329132007-01-13T17:59:00.000-06:002007-01-13T17:59:00.000-06:00Good point Mack.I suspect we are reversing the ord...Good point Mack.<BR/><BR/>I suspect we are reversing the order of Gladwell's books.<BR/><BR/>We've started by talking about a "blink" and a "thin-slice" and now have moved to "the tipping point" question.<BR/><BR/>Keep creating...great conversations,<BR/>MikeAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-24784219.post-1168730247330773342007-01-13T17:17:00.000-06:002007-01-13T17:17:00.000-06:00Glad I read Mike's comment first, because I almost...Glad I read Mike's comment first, because I almost misunderstood Roger's. <BR/><BR/>I agree with Mike, if the idea benefits the community, then to me it doesn't really matter who came up with it. <BR/><BR/>But I agree Roger, in blogging terms, the more 'well-known' the blogger is, the more likely that other bloggers will want to spread their ideas. <BR/><BR/>And to be honest, if I had started the 'Z-List' in last March when this blog was still an infant, I doubt it would have gone anywhere. It would have still been a great idea, but I don't think my reach would have been wide enough to get the list exposed to enough bloggers for it to take off.Mack Collierhttps://www.blogger.com/profile/02723628321171539590noreply@blogger.comtag:blogger.com,1999:blog-24784219.post-1168561988591925722007-01-11T18:33:00.000-06:002007-01-11T18:33:00.000-06:00Mack - great to read and think about your take on ...Mack - great to read and think about your take on spreading ideas.<BR/><BR/>"The person that benefits the most from the idea being spread is NOT the sender."<BR/><BR/>Good point; especially since I just read a thin-slicing post that doesn't reference me.<BR/><BR/>I think that is a good thing.<BR/><BR/>And it builds on something Mike Sansone told me, "you shouldn't have to tag anyone --- at some point people should just want to do it."<BR/><BR/>That especially makes sense in light of your #3 - The person that benefits the most from the idea being spread is NOT the sender.<BR/><BR/>Of course, Roger poses a good question - how much does it matter who the author it?<BR/><BR/>My initial blush is - "not much if the meme benefits others and the community" and "maybe some in getting the first generation of folks to give it a try."<BR/><BR/>After that, the meme is on its own.<BR/><BR/>It is always a treat to be part of the conversation with you!<BR/><BR/>Thanks.<BR/><BR/>Keep creating,<BR/>MikeAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-24784219.post-1168553318552085662007-01-11T16:08:00.000-06:002007-01-11T16:08:00.000-06:00That's a good set of criteria, Mack. Thanks for ta...That's a good set of criteria, Mack. Thanks for taking time to think about what exactly goes on in your mind in the process.<BR/><BR/>I have an additional question: how much does it matter who is the author of the original idea? <BR/><BR/>For example, suppose someone posts an idea that fulfills all the criteria you listed. Isn't it almost axiomatic that if the originator is a "known brand" (with a history in the community) then that idea stands a much greater chance of achieving "memeness" than one posted by a relative unknown? <BR/><BR/>Or to ask this in another way, how much more difficult is it for an incredibly brilliant idea from a humble origin to become a meme? Or at what point doesn't it matter?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-24784219.post-1168548497229550832007-01-11T14:48:00.000-06:002007-01-11T14:48:00.000-06:00Fun, Mack, I can use this with my own students...O...Fun, Mack, I can use this with my own students...<BR/><BR/>One thing about memes, people act as though there are universal memes, but I think they're specific to pre-established interests.<BR/><BR/>E.g. the wonderful name: TechMeme.com - for techies and techy wannabes. <BR/><BR/>So Memes, when and if they take off, will be certain-kinds-of-people specific.<BR/><BR/>That means a marketer or consultant can stop trying to create a meme that's aimed at everyone, stop trying to be all things to all people, like Yahoo has tried, for example.<BR/><BR/>Less is more. Think?Kim Klaverhttps://www.blogger.com/profile/06974379483937724677noreply@blogger.com